Saturday, June 26, 2010

Daytona Cup race to air in 3D

Daytona Cup race to air in 3D

NASCAR is set for a breakthrough in televised motorsports broadcasting as next month's Sprint Cup event at Daytona will be televised in 3D for the first time.

The Coke Zero 400 telecast, which will be aired live on July 3 by TNT in the United States, will be available to viewers in 3D, besides the usual high-definition feed. In order to experience the novelty, viewers must have the right hardware in place.

Online users will also be able to follow the race in 3D on NASCAR.com through the RaceBuddy application on http://www.nascar.com/promos/racebuddy/3D/

The 3D production will feature two custom feeds produced specifically for the 3D format. The first will provide race action from strategically placed cameras around the track, designed to maximise the effect of 3D. Meanwhile, the second stream will focus on action in the pits.

Round 17 of the Sprint Cup series at Daytona will be on air July 3 starting at 7:30 PM US Eastern Time.

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